Professional Experience
Entrepreneurially directed my own freelance business, where I have been responsible for managing all business tasks, sales, and client communications. My clients have ranged from small local businesses to mid-sized companies, as well as non-profit organizations.
• Strategized and orchestrated the design and creation of engaging print and digital media content. This encompassed branding packages, marketing materials, infographics, websites, and social media graphics tailored to each client’s unique branding needs and aesthetics.
• Cultivated a deep understanding of content strategy, developing customized strategies for each client to increase their reach and improve their digital presence.
• Tracked, analyzed, and reported content performance using analytics tools such as Google Analytics. This data-driven approach allowed me to optimize design and content to improve client engagement and conversion rates.
• Frequently conducted market and audience research to support the development of targeted, effective presentations, proposals, and design strategies.
• Demonstrated a commitment to continuous learning, staying current with content strategies, design trends, and best practices to ensure delivery of innovative solutions that respond to the evolving digital landscape.
• Performed rigorous testing of all digital solutions, using feedback to iterate and enhance design and functionality, ensuring optimal results for my clients.
• Successfully maintained positive client relationships through transparent communication and diligent follow-up, leading to repeat business and a strong referral network.
Kellogg Institute for International Studies, University of Notre Dame
- Partnered with a diverse team of international scholars and the communications team to conceive and create visually appealing and engaging written content for both print and digital platforms, always ensuring alignment with established branding guidelines and content messaging standards.
- Conceptualized and developed content for marketing campaigns that were disseminated across various media channels, amplifying the reach and impact of our brand.
- Executed copywriting responsibilities with a keen eye for detail, crafting compelling narratives and persuasive messages that successfully enhanced our communication efforts.
- Assumed a pivotal role in proofreading all outgoing communications, diligently ensuring that every piece of content upheld the highest standards of clarity, conciseness, and grammatical correctness.
- Spearheaded the development and continuous improvement of our website, optimizing its layout and content for user engagement, accessibility, and search engine optimization.
- Interpreted and voiced text for a variety of audiobooks, ensuring alignment with the style, tone, and pace set by the author and the production team.
- Delivered clear and compelling narrations, appealing to a broad range of listeners, and ensuring the delivery matched the intention and meaning of the text.
- Brought characters to life using different voices, accents, and dialects, enhancing the audience’s engagement with the story.
- Utilized appropriate intonation, rhythm, and pacing to enhance the listener’s experience, and skillfully conveyed various emotional depths.
- Collaborated with directors and producers, adhering to their specific directions on characters, tone, speed, and overall performance.
- Maintained strict adherence to recording schedules.
- Worked with sound engineers to guarantee the delivery of high-quality audio production.
- Handled script and scene changes with professionalism, adjusting delivery as necessary.
- Kept accurate records of completed work for payment and follow-up purposes.
- Consistently maintained vocal health and endurance for long recording sessions.
- Work as a day-of wedding coordinator to establish a comprehensive schedule of events in collaboration with the bride and groom before the wedding.
- Act as a liaison between the couple and all wedding vendors, including the venue, caterers, DJ, photographers, and videographers, ensuring everything proceeds smoothly according to the schedule.
- Coordinate with vendors to manage logistics and keep the wedding on track during the event.
- Provide support and guidance to the wedding party and guests as needed throughout the ceremony and reception.
- Manage any unexpected challenges that may arise during the wedding day, ensuring a seamless and enjoyable experience for the couple and their guests.
- Offer professional and personable communication skills to create a warm and inviting atmosphere for all involved in the wedding celebration.
- Ensure that all aspects of the wedding ceremony and reception are executed with precision and attention to detail, leaving the couple with cherished memories of their special day.
- Create and perform unique and meaningful wedding ceremonies that fully represent the couple’s relationship.
- Customize ceremonies to showcase the couple’s unique love and ensure it aligns with their preferences.
- Offer ceremonies that are respectful of the couple’s backgrounds, accommodating non-denominational, non-religious, or spiritual preferences.